Why I Started This Coaching Business for Women Over 40

Hey there — I’m so glad you’re here.

If you’re a busy woman in your 40s (or beyond), juggling work, family, hormones, and a to-do list that never ends — I see you. And I created this space for you.

Health and fitness have always been a passion of mine. But somewhere along the way, I realized that the mainstream approach — the diets, the extremes, the pressure to be “all in” or “start over Monday” — just didn’t work anymore. Especially for women like us, whose bodies and lives are changing.

What started as a personal journey of figuring out how to feel good in my skin again turned into something much bigger: a calling to help other women simplify their nutrition, reset their energy, and finally ditch the overwhelm that comes with food, fitness, and hormones.

That’s how my coaching business — and my signature S.I.M.P.L.E. Method™ — was born. It’s not about being perfect. It’s about being intentional, mindful, and loving toward your body, your health, and your life.

My goal is to help you tune out the noise and finally feel like yourself again — without giving up your favorite foods, family dinners, or busy life.

If you’re ready to stop starting over and start building something that lasts, I’m here for you.

Let’s make your 40s (and beyond) your most energized, confident, and empowered years yet.

With love,
Laura

Why “All-or-Nothing” Isn’t Working — and What to Do Instead

If you’ve ever told yourself, “I’ll start over Monday,” or scrapped an entire day because of one indulgent meal, you’re not alone — I lived in that cycle for years.

As women over 40, we’re often balancing careers, kids, aging parents, hormones, and a body that suddenly feels unfamiliar. It’s no wonder we think we need to be “all in” or not bother at all.

But here’s the truth: the all-or-nothing mindset is burning you out — and keeping you stuck.

Through my own journey and in working with clients, I’ve learned that consistency beats perfection every time. You don’t need another extreme plan. You need a way of eating (and living) that fits into your real life — not one that competes with it.

That’s exactly why I created the S.I.M.P.L.E. Method™ — a mindset-driven approach to food freedom that focuses on:

• Sustainable habits you can actually maintain

• Intentional choices that align with your goals

• Mindful eating that honors your body

• Personalized strategies for your lifestyle

• Loving self-talk that replaces guilt

• Energizing routines that support hormone balance

You don’t have to be perfect. You just have to start. And keep showing up in small, meaningful ways.

So next time you find yourself spiraling into all-or-nothing thinking, I want you to remember: one choice doesn't define you — it’s your next one that matters most.

I’m here to help you make it SIMPLE.

With love,
Laura

3 Nutrition Shifts Every Woman Over 40 Should Make — Without Counting a Single Calorie

If you're in your 40s (or beyond), you've probably noticed that what used to “work” with your body… just doesn’t anymore. You’re not imagining it — hormones, stress, and life all play a role.

But that doesn’t mean you need to overhaul your life or start tracking every bite. In fact, one of the biggest shifts I help my clients make is simplifying nutrition so it actually works with their changing bodies — and their real lives.

Here are 3 foundational shifts I teach inside my coaching:

1. Think Protein First

No, it’s not a bodybuilder thing. Protein is essential for midlife women — it supports hormone balance, lean muscle, and keeps you full longer.
Start by aiming to add a protein source to each meal and snack. Simple swaps go a long way.

2. Ditch the "Clean Eating" Pressure

Trying to be “perfect” with food leads straight to the all-or-nothing trap. You don’t need to cut carbs, go gluten-free, or say goodbye to wine.
Instead, focus on adding more nutrient-dense foods — colorful veggies, fiber, and healthy fats — and trust that balance will follow.

3. Fuel Your Body, Not Just Get Through the Day

So many women in this season of life are under-eating or skipping meals. But your body needs nourishment to manage hormones, energy, and mood.
One of the most powerful changes? Eat before you're starving — and stop eating when you're satisfied, not stuffed.

These may sound simple — and they are. That’s the point.
Nutrition doesn’t have to be complicated to be effective. When you pair these shifts with the right mindset (no guilt, no extremes), that’s when the real transformation happens.

Ready to learn how to make these changes stick? That’s where my S.I.M.P.L.E. Method™ comes in.

Your 40s aren’t the end of feeling good in your body — they’re the beginning of something better.

With love,
Laura

You're Not Lazy — You're Burned Out (And It’s Time to Do Things Differently)

If you’ve ever looked at your to-do list, your laundry pile, your fridge full of “healthy” food — and still just felt stuck — I want you to know something:

You’re not lazy. You’re exhausted.

Between hormones, career, kids, aging parents, and the invisible load we carry every day as women, it’s no wonder you feel like you’re always behind or never doing “enough.”
And when it comes to your health? That pressure only gets heavier.

You might feel like:

• You “should” be able to get it together

• You “used to” have more willpower

• You “know what to do” but can’t seem to do it

I hear this from women in their 40s all the time. You don’t need another meal plan or harder workout.
What you need is a reset that starts with grace — and a plan that works for you.

That’s exactly why I built my coaching practice around the S.I.M.P.L.E. Method™ — because doing more isn’t the answer. Doing the right things, in a way that feels doable, is.

Inside my private coaching, we focus on:

• Nutrition that fuels energy without the extremes

• Mindset shifts that break the all-or-nothing spiral

• Sustainable habits that fit your life (even when it’s messy)

You deserve to feel at home in your body again — without giving up your favorite foods, your family dinners, or your sanity.

You’re not broken. You’re just ready for a new way forward.

And I’d love to help you get there.

With love,
Laura